Press release
andzup unveils its new website, strengthening its position as a leading B2B prospecting solution for media and communications professionals.
A strengthened positioning in service of commercial efficiency
For over 20 years, andzup has been helping media and communications professionals better understand their market and generate new B2B opportunities. The new website, designed in line with opper’s updated visual identity, along with its new offerings, reflects this ambition: to make prospecting simpler, more targeted, and results-driven, while integrating the latest innovations in the industry.
Three solutions to meet every need
The andzup platform is now structured around three complementary solutions, tailored to meet the diverse needs of professionals:
- andzup One: Access a rich and precisely segmented B2B database for targeted, strategic prospecting.
- andzup Reach: Boost your marketing performance with smart exports and advanced targeting to optimize your campaigns, potentially automating them.
- andzup Flow: Automate your sales prospecting with personalized workflows, gaining efficiency and responsiveness.
A clear European ambition
With data covering key markets such as France, Belgium, Germany, Spain, Italy, and the Netherlands, andzup continues to pursue its goal of becoming the leading platform for B2B prospecting in the media and communications sectors across Europe.
Local vision, global impact
As part of this redesign, Stéphanie BORDIER, Country Manager of andzup France, shares her vision of this evolution, detailing the concrete benefits for local players and the global impact of this update:
“Our users often tell us that andzup saves them valuable time. With this new structure built around three solutions, we’re going even further: every professional can now choose the approach best suited to their needs — whether it’s better targeting, optimizing campaigns, or automating sales actions.”
This website and offering redesign reflects andzup’s commitment to addressing the growing challenges faced by the media and communications industry, while staying at the forefront of innovation. The teams continue to support their clients in optimizing B2B prospecting by providing the most suitable tools to generate high-value business opportunities.
