Our news

Welcome to our blog! Here, we share insights, news, and information about our projects. We believe in transparency and the importance of data sharing, which is why this blog is a space where we invite you to discover our values and expertise. Stay tunned and explore the content we provide for you!

Free Hand of October 2025

Free Hand October 2025 | "The European" andzup

Favorite creative of October 2025

Favorite creative TEMPO ESSITY x AMV BBDO

Favorite creative of September 2025

Favorite creative BMW GROUPE x Jung von Matt

Free Hand of September 2025

Free Hand September 2025 | "The European" andzup

[Press release​] New website, smarter offers

andzup unveils its new website and strengthens its position as the go-to B2B prospecting solution for media and communications professionals.

Favorite creative of July 2025

World launches in the U.S. to celebrate and protect humanity in the digital age

Free Hand of July 2025

"Let's not let the openweb slip out of our media plans!"

The marketing prospect

A marketing prospect is a potential customer of a company. Prospecting therefore consists in contacting people who are not customers of the company, but who are likely to become so.

How do I write a prospecting email?

To ensure your prospecting email reaches your target, you must first work on your database. This must consist of qualified prospects, carefully selected to ensure they are interested in your offer.

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